The Challenge
An emerging clean energy company based in Europe approached the team with a significant challenge: after two years in business, they were struggling to build brand recognition and establish a strong identity in the competitive clean energy sector.
They required a comprehensive marketing overhaul—spanning both online and offline channels—along with a refreshed brand identity to reflect their rapid growth and unique value proposition.
How we solved it
We began by surveying customers to gather feedback on their perceptions of the existing brand. Based on this input, we redesigned the logo to reflect the company’s commitment to sustainability and revamped the website to make it more visually appealing and user-friendly.
We also created consistent marketing materials, including email banners and social media graphics for platforms like LinkedIn and Facebook.
To further involve the customer base, we launched an email campaign targeting 300 key clients to gather feedback on the new identity.
The results were overwhelmingly positive, with 95% of respondents expressing approval of the new logo and branding.
Email Campaign
We also designed offline marketing materials such as flyers, brochures, and branded merchandise, which helped increase website traffic by 200% in the first month, bringing in over 600 new visitors within three months.
Offline Marketing
Paid Advertising
In parallel, we ran digital ad campaigns on Facebook and Google. Our Facebook ads achieved a 7.9% conversion rate. Google ads promoted educational content about clean energy trends, leading to a 300% increase in site engagement.
Key Results
Meet the Team
Brains, Creatives, and Data Nerds
Meet the peopple turning bold ideas into real results.
